⏵ Hire me full time · 2026
Hire Chris
Hatchett.
AI-Native Marketing Director & Producer.
⏵ The role I'm looking for
A brand where storytelling stops being a cost, and starts being a catalyst.
⏵ Titles
⏵ Logistics
⏵ Ideal company
Trusted by teams at
⏵ What I bring
The resume, in plain English.
DTV Network
Chief Operating Officer · Head of Programming
Lead business ops, content strategy, and programming for a growing digital media network. Green-lit originals, structured investment deals, and rolled out AI-accelerated workflows across the production team.
Valo / Massalto Wine
Head of Marketing
Built the content engine from scratch, 20+ pieces of monthly content, ~300% engagement lift, branded community grown to 200+ members in 90 days.
Patrón Spirits, Cocktail Lab
Creative Producer & Photographer
Invented the 15-second cocktail recipe format. In-house brand photographer for 8 years.
Nike, NFL Films, Meta & more
Independent Creative Producer
Concept to delivery. Crews up to 200. Budgets $1K–$10M. Global production across broadcast, digital, and branded social.
⏵ Measurable results
Why me, specifically.
On time, on plan, every time
Punctuality and precision are non-negotiable. I plan in detail, run a tight clock, and protect the schedule so the creative has room to breathe. Crews know exactly what's happening, when, and why, before day one.
AI-native, not AI-curious
Real production pipelines using generative tooling, cutting content cycles by 40–70% without sacrificing craft. I teach this in workshops because I do it every day.
Fun in the room, serious on the page
I bring real morale to a team, the kind people actually want to show up for, while still shipping the work that moves the needle. Culture and craft aren't a tradeoff.
Receipts at every scale
Wherever I plug in, the numbers move. 300% engagement lift at Valo in 90 days. A content engine at Patrón that became the category benchmark. Campaigns for Nike, Meta, and NFL Films that hit on time and on budget. Small team or global brand, the through-line is growth you can actually point at.
⏵ Awards & credentials
⏵ What hiring me looks like
A quick-start operator on a clear runway.
I don't believe in 90-day "listening tours" that produce nothing. Here's exactly how I integrate.
Day 1 · Land
Wheels down, plugged in
Slack and email day one. Calendar synced. I read the brand brief, the last 6 months of campaigns, the org chart, and the roadmap before I show up.
Week 1 · Listen
1:1s with everyone who matters
Marketing, sales, product, agency partners, and the founder. I leave week one with a written audit of what's working, what isn't, and three quick wins.
Month 1 · Ship
First campaign in market
I don't wait for a 90-day plan to perform. By day 30 there's a piece of work in market, a measurement plan behind it, and a tightened content calendar.
Quarter 1 · Compound
Strategy + system + team
Brand strategy locked. Always-on content engine running. Hires identified or made. Performance dashboard live. Leadership knows exactly what comes next.
Year 1 · Lift
Measurable, defensible growth
300%+ engagement lifts. Lower CAC. Owned channels that compound. A team that ships without me in the room. A brand the CEO is proud to talk about.
⏵ Let's talk
Pitch me a role.
48-hour response. Send the role, the team, and what you're trying to build, let's see if it's a fit.
⏵ Next up
Not hiring full-time? Here's how else we can build.
AI consulting, fractional marketing leadership, film packaging, and creative consulting, the other ways I plug in.
Work with me